- Member Since: August 13, 2023
- https://www.sickseo.co.uk/backlinks/what-is-tiered-link-building/
Description
The Top Tier 2 Backlink Gurus Do Three Things
Backlink Tier - The Hierarchy of Backlinks That Scale Your SEO Campaign
Backlink tier refers to the hierarchy of links that you create to scale up your SEO campaign. Each level provides an extra layer of protection from Google's penalties.
Tiered link building takes a lot of time and effort to get the process right. This is because Google requires weeks to find new backlinks, and then evaluate their quality on an individual basis.
First-Tier Links
These links must be of high quality and dofollow from reputable websites. These links are referred to as Tier 1 backlinks, and they are the foundation of your link-building strategy. They provide your website with enough domain authority to rank well on search engine result pages. For example, if your blog article is published on HubSpot, and it features links to tier 1 of SearchEngineLand's compilation of Link Building Statistics, then SearchEngineLand's ranking on the internet would get a boost from the link equity passed down from HubSpot.
The second tier of backlinks can be a bit more diverse and may include low-quality hyperlinks, such as spammy forum posts or low-quality bookmark websites and directories. The primary objective of Tier 2 is to create high-quality content that links back to your first-tier links. This is because quality content will enrich the article it is placed in and not make it stand out as a unique addition for SEO purposes.
To build a successful tiered campaign you'll need to invest in quality content and tools such as RankerX or GSA. However, the time and money involved in manually executing the tiered link building process can be worth it in terms of the increased ranking benefits that come from having a well-organized backlink pyramid.
Second-Tier Links
Tiered link building is designed to allow users to navigate through external sites and then get to your site. In order to achieve this, it's important to choose second-tier backlink sources that are relevant to your website and industry. Contrary to profile profiles and guest blog posts, guest blog posts work very well for this function because they provide useful content that users want to consume.
You should avoid using tier-2 links on forums or other sites that aren't of high quality. Use high-quality pages instead like industry articles or guest posts. These links will appear more natural and have a more influence on your search engine ranking. They're also more likely to be recognized as having been able to pass link equity by Google and can boost the value of their position in SERPs.
If you want to increase your SEO ranking, you should be aware that getting these high-quality links manually is difficult. It can take months to pitch guest posts to top-tier publishers, and even longer them to be published. It could take weeks to see results when it's time to create new traffic and converts from onsite.
Many SEOs utilize automated tools to build second-tier backlinks. This method may violate Google's Webmaster Guidelines and result in an enactment of penalization.
Third-tier Links
This level is home to a huge number of links, some of which are borderline-spam. They are published on social media platforms, and on websites that allow user-generated content such as Quora. They aid in the indexing of tier two links but don't give any link equity to the promoted resource. These are usually nofollow links. At this point marketers are more concerned about quantity rather than quality. They use tools to share numerous links in forums, in the comments section of articles and blog posts, in directories, and other similar places. In this case tiered link-building can be considered a gray area and infringes Google's webmaster guidelines.
Tiered link-building campaigns require an enormous amount of time and effort to be successful. Google may take months or even days to index an backlink. It may then take weeks or months to see an SEO effect. Therefore, marketers must be patient and use an efficient content strategy.
Additionally marketers should avoid using excessive automation tools for this level of linking. These can violate the rules of search engine optimization and lead to penalties. It is recommended to manually pick and post links on relevant donor websites instead of using automated systems such as GSA or RankerX. This will stop search engines from penalizing you with poor quality links.
Fourth-Tier Links
Tiered link building is still an effective method of improving web page rankings. Since Google has been making major efforts to eradicate "black-hat" SEO techniques, tiered link building techniques have been slowed down.
They are considered gray-hat SEO techniques and can be punished for their deliberate use. Tiered links are backlinks that are built on various levels of a link pyramid. what is tiered link building of these backlinks is to increase the rank of a site promoted in search engine results. The promoted web page will be ranked higher than its rivals and will get more organic traffic.
The quality of the backlinks in this tier goes a step down and are typically nofollow. Additionally this tier may be composed of low-quality social directories, media profiles, and article networks. These links can be made naturally or by using strategic automation solutions. However they must be unique in terms of niches, domains and importance.
In addition to their low-quality, nofollow character, they can also cause problems if they're not sufficiently diverse. This is due to the fact that Google has a sophisticated group of hounds that are always looking for patterns in backlink profiles as well as techniques. If they do find them, not only could the link-building group be penalized, but also its customers.